Ames Goldsmith Corporation Refines Its Brand to Reflect Recent Acquisitions and Commitment to Emerging Technology
South Glens Falls, NY — May 13, 2018 — Ames Goldsmith Corporation, which has made three domestic and overseas acquisitions since 2013, has developed new branding to reflect the company’s expanded capabilities. It has unveiled its new corporate logo and launched a new website incorporating the new brand identity and its expanded product portfolio.
“We have grown our business significantly over the last several years, and our brand relaunch represents the natural evolution of that growth,” said Frank Barber, Ames Goldsmith President and CEO. “Today, Ames Goldsmith offers highly customized products to our customers, something our competition simply cannot”.
With an annual silver consumption in excess of 85 million troy ounces, Ames Goldsmith is one of the largest integrated silver fabricators in the world. The new branding builds upon a tradition of innovation, high quality products and customer service, while opening doors to the future. At its core is the Ames Goldsmith vision that innovation personifies the company’s commitment to quality, technology and customer service. The superb synergy between the technological advances and history of refining services makes the company uniquely competitive in the market.
“This is an exciting evolution for us and marks a strategic move in our future direction as a technology business,” said Ionel Halaciuga, Ph.D., Ames Goldsmith Business Manager, Electronic Materials. “While our commitment to our existing customer base remains a high priority, there is incredible potential to grow in new markets, such as personal electronics, flexible electronics and wearables.”
Streamlined Website
The redesigned www.amesgoldsmith.com website serves as an informational resource for corporate capabilities, technologies and vital industry news. It incorporates the look and feel of the new Ames Goldsmith brand, and delivers rich content in a clean and organized way to provide visitors with user-friendly access, employing a “responsive design” that dynamically resizes to fit the user’s browser. The new product category and menu structure provides an enhanced user experience in accessing information related to products and services, including Safety Datasheets, product applications, and an easy way to submit technical requests. The website will be updated on a regular basis with industry-pertinent news, career opportunities, and new product announcements.
“As we continue investing in the technology and capabilities needed to meet our clients’ unique product requirements, we recognize the importance of uniting our locations under a streamlined brand system to reflect our evolution as an organization,” said Darshana Thacker, Ames Goldsmith Business Manager, Refining Services and Salts.
About Ames Goldsmith Corporation
Ames Goldsmith Corporation, one of the largest integrated silver fabricators in the world, has been recycling silver for over a century. It has grown into a global provider of: Silver oxide, silver nitrate, and silver refining services; silver, gold, platinum, palladium, and copper products for the global printed electronics, EO catalyst refining, photographic, and health care industries; catalytic and precious metals compounds for gas sensors, bio-sensors and PEM hydrogen fuel cells; and non-particulate precious metal inks for medical and printed electronics applications.
Ames Goldsmith’s expertise in customizing its standard materials evolved into developing new materials to meet the needs of the continually advancing precious metals products markets including automotive, aerospace, medical, electrical, renewable energy, and electronics. In addition to product modification and R&D, it offers technical service laboratories for applications testing.
With locations in the USA, UK, and Asia, the recent business diversification includes expansion of the North America and Asia metal powder business units, the acquisition of Ceimig Limited, and the integration of Colonial Metals Industries under the Ames Goldsmith Corporation umbrella. For more information, please visit www.amesgoldsmith.com.
